If you searched the web for a pair of good orthotics or insoles for flat feet, just like I did awhile ago, it must be pretty obvious by now that your choices seem to be fairly limited. Although there are lots and lots of companies selling orthotics for flat feet, they all seem to be built on the same basic principle: arch support and/or heel cup.

There are orthotics with adjustable arch support, active arch support, half-length, 3/4 length, full length, arch cushion, instant arches, brands like Footsmart, Spenco, Opti-Balance, IsoArch, Arch Crafters, ProArch, FootSmart, Insolia, Bio-Balance, InsoleJoy, ArchMates, Barefoot Science, EuroArch….whatever…looks like the words Euro and European are used more and more in North-American products names and comercials…probably brings sales up. In any case, I think I can fill up a page with brand names of products for flat feet, all of them built on the same basic ideas that have been around since before I was born.

Everybody knows about arch supports since they were kids, it’s just that now there are more brands and more customizations in a sense. And I bet that If you are reading this (meaning that you’re still looking around for a good product) you saw the commercials on TV or internet and wondered : “Which one of these arch supports should I buy?”

Just as a test I put some adds from Google on the right side of this page and based on the content of the page, I’m sure Google will display at least one add on arch support orthotics if not more…..see, that’s what I’m saying: It is what you see or hear over and over again that you end up buying; and it’s not necessarily the best product.

The only new idea I have found is Dr Rothbart’s invention, the proprioceptive insole – The Posture Control Insoles. And you don’t see them late night on TV or on the shopping channel. I’m wearing these insoles and I’m very happy with them, and that’s the bottom line.

Well, good luck to you with whatever choice you make.

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